In this episode, I interview T.K. Pillan, one of the co-founders of Veggie Grill, a healthy, fast-food chain in the US.
This is one of the audio interviews I did for my book Vegan Ventures: Start and Grow an Ethical Business.
What’s interesting about Veggie Grill is that from the outset, the owners’ vision and plans were to create a chain of restaurants, never just one.
In this interview T.K. talks about:
• The strategies he and his co-founders used to establish a chain of 28 restaurants.
• The importance of location when you’re opening local businesses
• And how finding the right team was key to Veggie Grill’s success
Visit the Veggie Grill website.
RESOURCES:
My Online PR Course for Vegan Business Owners & Entrepreneurs: Vegans in the Limelight
My book Vegan Ventures: Start and Grow an Ethical Business
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Connect with me personally at:
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Katrina Fox is an award-winning vegan journalist, publisher, speaker, PR consultant and media trainer who teaches vegan business owners, entrepreneurs and change makers how to get free publicity by sharing their stories. Katrina was a regular contributor to Forbes for a year, writing about vegan and plant-based business. She is the founder and editor-in-chief of Vegan Business Media, the host of Vegan Business Talk podcast, and the author of Vegan Ventures: Start and Grow an Ethical Business. Katrina is also the creator of Vegans in the Limelight: Online PR course for Vegan Business Owners and Entrepreneurs. For more information and to hire Katrina, email her at katrina [at] veganbusinessmedia [dotcom]