In this episode, I interview Heather Lounsbury, owner of Live Natural, Live Well in Santa Monica, California and author of Fix Your Mood With Food.
This is another audio interview I did for my book Vegan Ventures: Start and Grow an Ethical Business.
The first few episodes of Vegan Business Talk have been with business owners who have a widget to sell – a product. Heather, though, is a service provider. She’s a Chinese Medicine Practitioner and Acupuncturist.
In this interview Heather talks about:
• Why giving away lots of free sessions and appearing desperate, particularly when you’re starting out, is a mistake
• The importance of learning to be a business person, not just a practitioner in your field
• How she got major celebrities as her clients
• And much more
Visit Live Natural Live Well for more information.
Brands mentioned in vegan business news roundup:
Follow Vegan Business Media on:
Connect with me personally at:
Katrina Fox is an award-winning vegan journalist, publisher, speaker, PR consultant and media trainer who teaches vegan business owners, entrepreneurs and change makers how to get free publicity by sharing their stories. Katrina was a regular contributor to Forbes for a year, writing about vegan and plant-based business. She is the founder and editor-in-chief of Vegan Business Media, the host of Vegan Business Talk podcast, and the author of Vegan Ventures: Start and Grow an Ethical Business. Katrina is also the creator of Vegans in the Limelight: Online PR course for Vegan Business Owners and Entrepreneurs. For more information and to hire Katrina, email her at katrina [at] veganbusinessmedia [dotcom]