In this episode, I interview Ella Nemcova, founder of The Regal Vegan which produces vegan gourmet spreads, including the renowned Faux Gras, Basilicotta and Superfood Pesto.
This is another audio interview I did for my book Vegan Ventures: Start and Grow an Ethical Business.
Ella’s products are in the gourmet, premium range and she’s a great example of a small business owner coming up with a unique product and managing to raise the company’s profile through that, which allowed her to add new products and continue to grow.
In this interview Ella talks about:
• Why it’s important to use words and images that reflect your brand – and how she does this with The Regal Vegan
• How being across many different marketing platforms helped the company grow
• How to get comfortable with selling
• And much more
Visit The Regal Vegan website.
Brands mentioned in vegan business news roundup:
The Butcher’s Son